True love story of Valentine’s day. At Verve, we love to celebrate relationships, human connection and love. As a result, we are passionate storytellers. In this piece, we tell the true love story behind Valentine’s Day. For many years we have seen ‘loved-up’ couples on Valentine’s Day.  They gift each other with red roses and chocolates, for instance. Many call it a ‘greeting card holiday’ created by companies to sell goods, services or gondola rides. However, did you know that Valentine’s Day actually dates back to approximately the third century, AD? 

As we celebrate this day of coming together and love, it’s the perfect opportunity to take a deeper look into the true meaning of the day.  With origins that stem back to far and long before Hallmark or florists ever came along. The story runs far deeper. St. Valentine was a pretty great representation of what it means to sacrifice and be bold in the name of love.